As a solo musician with an experimental and innovative style, Riccardo Moretti needed a digital platform to showcase his unique sound and artistic vision. The challenge was to create an online presence that not only served as a hub for his music, tour dates, and press, but also captured the essence of his progressive musicianship. The website needed to be a clear and compelling representation of his project, TribalNeed, to engage both existing fans and new listeners.

I built a streamlined, visually-led site that puts the sound and the vision first, with clear pathways for visitors to explore the music. A free download captures new subscribers, turning casual listeners into a contactable audience, while tour dates and press are organised so industry professionals can find what they need fast.

A central hub for the TribalNeed brand that serves fans and industry in one place — and converts passing interest into a growing, reachable following.

Explore the musician's online home at tribalneed.com.